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Search results for “best available prices”
Three steps for airlines to enhance yield management with personalized offers
04/14/2016
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6:04:31 PM
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In order to achieve user-centric yield management, airlines could centralize user data and generate a “One View” of users, identify niche segments and create relevant discounts and integrate one view with your marketing channels.
Transparency in online medium exposes weak sales strategy
04/06/2016
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9:38:31 AM
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Discrepancy in pricing on different online platforms is prevalent in China. Hotel companies need to dig deeper to be in control of “selling-rates”.
Hotels and OTAs race to revamp their loyalty programs to boost bookings
04/07/2016
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7:38:51 PM
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Loyalty programs had been a somewhat neglected weapon in the marketing arsenals of both hotels and online travel agencies until recent months and major hotel chains have been adjusting their loyalty strategies to support the campaigns.
Overcapacity hits major airlines on rapid expansion
04/05/2016
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10:11:44 PM
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China's three state-owned airline companies saw declining yields on international routes last year, despite rosy annual performance reports amid record-low oil prices
Time for Chinese hotels to gear up for dynamic pricing
03/22/2016
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11:08:55 AM
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In China, travel companies are still predominantly working on static rates. In fact, some of the Chinese OTAs work on this model too.
Hopper raises $16 million and reports flights app strength
03/29/2016
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11:51:47 AM
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Travel search startup Hopper has raised $16 million, in an investment round led by BDC Capital IT Venture Fund. Since the start of 2015, it has launched flight booking apps for Apple and Android that also tell consumers when is the best time to buy with a claimed 95% accuracy.
The direct bookings challenge grows, as hotels lure business travelers
04/07/2016
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4:27:18 PM
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Hotels are bringing strong incentives to business travelers to encourage them to book directly. Research conducted in conjunction with GBTA shows 39 percent of UK business travelers book direct, with 33 percent in France and 35 percent in Germany. In the same survey across the same three countries, a surprising 62-84 percent of travelers say their company allowed direct bookings in some situations.
Setting up an e-commerce brand in China – it’s about prioritizing investments
03/14/2016
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10:16:20 PM
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There is no magic bullet to succeed in China. An insight into how Thailand-based ONYX Hospitality Group is looking at apt mix of brand building and performance advertising.
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